High-concern, low-trust situations can develop very quickly and without warning. Environmental accidents, contaminated drinking water, communicable disease, historical contamination, legislative changes, public health studies, and risk assessments are just a few examples of issues that can generate fear and outrage within a community.
Develop strategies to connect with your stakeholders, build consensus, and move your project forward.
You get one chance to make a first impression. Your message is critical, and so is your messenger! Prepare your spokespeople to deliver your story and protect the credibility of your organization. Anticipate the challenging questions, prepare and deliver clear messages, brush up on your interview techniques, and gain insights on working with the media to engage your stakeholders ~ even when the news is bad.
Already in the spotlight? Your past media coverage holds important clues that can help you build a stronger communication program. Our focused, small-group training exercises can be tailored to respond to your issue-specific media coverage. Includes practical, on-camera training and participant evaluation.
Here’s what some past participants have said about our training: See TESTIMONIALS
The public has a right to know! And it’s your job to tell them!
Public consultation may be a regulatory requirement to complete your installation, environmental risk assessment, or public health study.
Whether your project affects a community or a nation, following a transparent process can be critical to your success. Opinion surveys, community information sessions, newsletters, media and interest group relations can effectively engage your audience and build collaboration in identifying shared goals and moving your project forward.
When something goes wrong, you must respond quickly, and you may not have all the information you need. Your customers, investors, neighbours and employees can’t wait for a credible response. On-the-ground crisis support is available to work with your team, providing spokesperson coaching, holding statements, and other tools for telling your story, and getting your story straight.
Whether you’re building awareness, sharing information, or responding to stakeholder concerns, every good communication program includes professional tools for delivering your message in a credible, effective way.
Trevor Smith Diggins works collaboratively with clients to develop targeted media materials, newsletters, fact sheets, public meeting materials, presentations, corporate literature, and website content.
Read what some clients have said about the training and consulting services of Trevor Smith Diggins and partners:
Contact firstname.lastname@example.org for more information, or to arrange a private consultation.